Infographic: A Quick Rundown of the Benefits of AI Chatbots in 2020

Artificial intelligence has a wide range of applications. Some are very controversial such as its use for facial recognition. 

This has mainly to do with the almost uncanny capacity of AI-powered technology to slice through to what people want to keep private.

However, AI chatbots are one of the applications of AI that most people agree is very helpful. Despite the challenges of machine learning in this capacity, the benefits and popularity of AI chatbots have spurred development leaps and bounds forward.

Benefits of AI Chatbots

The most obvious benefit is accessibility. AI chatbots are always there to answer customer queries autonomously and they learn from each contact with each customer.

This makes for better engagement and customer experience overall. In fact, predictions are about a quarter of all customer service will be via AI chatbots in the future.

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Chatbots can also automate lead generation and A/B testing, which can save businesses a lot of money. 

Of course, a chatbot is only as good as its design. You have to make sure you choose the right algorithms to support your business goals.

Conclusion

A quick rundown of the benefits makes it easy to see why AI chatbots are making headlines in the marketing world. However, the challenges are real, so you need to understand them as well.

Check out the full infographic on the challenges and opportunities you need to understand about AI chatbots below.