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Email Marketing Strategy

Small Business Email Marketing Strategy & Tips for 2022

It’s not an understatement to say that email marketing is the king of marketing. Email marketing is cost-effective and gives better ROI than other marketing channels in the market. Every dollar spent on email...
Email Writing Marketing Mistakes

7 Email Writing Marketing Mistakes and How to Avoid Them in 2022

Email marketing has proven to be one of the most efficient advertisement channels for businesses worldwide. According to Tech Jury, 87% of marketers plan to invest more resources into email marketing in 2022, with...
Email Clickthrough Rate

7 Proven Ways To Improve Your Email Clickthrough Rate

Email marketing is one of the most influential and ever-used approaches to drive customers to your website. Due to the overuse of this technology, the impact of emails is getting affected. People open only...
Email Automation

4 Ways to Use Email Automation to Nurture Leads

The use of email marketing as part of your digital marketing strategies remains to be one of the most effective. Though one of the oldest tactics, it has withstood the test of time and...
Email Marketing Tips

Using Email Marketing to Connect with Customers

Email marketing is still one of the best avenues to promote your brand. Despite the technological advances in digital marketing like social media, video marketing, AR development, influencer marketing, and more, email marketing can...
Direct Mail Marketing

Direct Mail Marketing – The Basics

Direct mail marketing is the elder process of direct marketing.  Although many have switched to email marketing over direct mail marketing, it still considered as a common technique of direct marketing. It gives the...
Video Email Marketing 2020

How to Use Videos in Email Marketing Campaigns 2020

Email marketing is one of the cheapest yet the most convenient way to marketize your product to the right audience.  As email marketing has been an effective strategy of marketing, people have been seeking...
How To Grow Your Small Business - Email Marketing Automation Tips

How To Grow Your Small Business – Email Marketing Automation Tips

Scaling your business is hard. It takes considerable effort. In the beginning, it means wearing different hats.  Why automate email marketing? Automation improves time-consuming and repetitive business processes or tasks. Businesses are able to...
How Social Media Support Email Marketing Campaigns

How Social Media Support Email Marketing Campaigns?

Many small businesses believe that they can market their companies with social media alone. However, this is a myth.  You might be gaining thousands of followers through social media sites, but did you know...
Email Marketing Strategy 9 Tips for an Effective Email Marketing Audit

Email Marketing Strategy: 9 Tips for an Effective Email Marketing Audit

Sending automated emails to your subscribers is a cost-effective marketing tool, but are the emails you’re sending out the best they can be?  One way to highlight any problems or weaknesses is to conduct...
Email Marketing Infographic

Email Marketing Campaign Success Best Practices

No two emails should be created alike: That’s the rule that all too often companies ignore when creating email-focused marketing campaigns.  Either they’re not relying on data they have about customers, or they’re not...
Black Friday Email Marketing

How To Use Email Marketing To Your Advantage During Black Friday?

The countdown is about to begin, you are very close to living one of the greatest selling experiences; A feeling of euphoria begins to travel your body, your heart is accelerated, your senses are...