Nowadays more and more patients are searching for their next plastic surgeon in their local area online. As the world of plastic surgery is super competitive – plastic surgeons need to ensure their website is appearing on the first page of Google search results for relevant searches.
The first step to making your plastic surgery practice noticed virtually is to have a website. Now that you have that, it’s time to generate traffic; how? You wonder.6 Easy Plastic Surgeon SEO Tips You Can Use to Be Successful Click To Tweet
One of the most crucial and necessary tools for every business is using SEO. SEO is the process of getting traffic from the free, organic and natural search results on search engines.
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Without SEO, you will not get the results you want and you will easily lose out on a lot of business. Most people don’t realize the importance of SEO; SEO is the key to a successful and growing business. So what are you waiting for? Here are 6 easy dental SEO tips to get you started:
Invest and hire an SEO company
Though you can learn and do SEO yourself; I have to admit it takes a lot of work and time for SEO. If you don’t have that time, it’s best to hire an SEO expert or an SEO Company to help you out instead. If you really want it to be working properly, SEO experts are the best option.
Do the work and start optimizing plastic surgeon SEO to your business website today. Use these plastic surgeon SEO tips to help you get started and before you know it, your business will be the next high-ranked on Google in no time!
Use local keywords to optimize your website
Optimize your website by using specific “niche” keywords for SEO – for instance, instead of using “plastic surgeon,” use keywords like “plastic surgeon consulting in Los Angeles, California.” This technique is an effective way to gain a higher organic ranking in search results and will expose you to the right audience.
Make use of local directories
Take advantage of local listing websites such as Google Local, Bing Places and Yahoo Local, which allow you to build profiles for your business that appear in search engine results when someone looks for your business locally.
Be active and social on social media
As you may have known by now, social media is the key to every successful business. It’s an excellent tool to increase traffic to your site, and another way to add your website link for new and current patients to find when searching for plastic surgeons in his/her area. Just pick one or two social media platforms that you think are the most beneficial for your business.
Get on the YouTube Bandwagon
Everybody loves a good video to watch. Though this may take extra time and patience, videos are a great way to rank higher in the results page of Google, Bing or Yahoo search engines.
Create videos for your business and post it on Youtube. You can also report it on your other social media pages to boost your SEO.
Start a Blog
Another great way to gain trust in major search engines like Google or Bing is to start your own plastic surgeon blog. This blog can allow your ability as a doctor in the industry to share your educational and informative tips, news and even get personal. This is your opportunity to shine and share with others what you are capable of – who knows your blog posts can be the next popular trending across the world.
Recommended read: Should You Use SEO Company for Your Business? – SEO Tips 2020
When writing a blog, make sure you include backlinks to other trustworthy sites, as well as links to your social media and website.
SEO or Search Engine Optimisation is the name given to activity that attempts to improve search engine rankings. In search results Google™ displays links to pages it considers relevant and authoritative. Authority is mostly measured by analysing the number and quality of links from other web pages.
The exact number will depend on your budget and your time frame for results, however, primarily targeting about 5 keywords (each with a monthly search volume of 100+) to start with is recommended for most small businesses.
Many SEO firms will tell you that it takes 4 to 6 months to start seeing results. That’s generally accurate, but bear in mind this is when you start seeing results, and SEO results grow over time. Whatever results you’re getting at 6 months should be considerably less than what you’re getting at 12 months.