All have heard of the technique Benchmarking used to compare products and services that implement a company with another market leader. This technique is intended to obtain relevant information with three objectives: to learn,...
The incursion of everything related to the digital world has changed many aspects of life, social relationships, professional and how to purchase among others. Adapting to these changes is necessary. Digital channels have an...
A while now there are many companies that have dedicated efforts to implement a content marketing strategy in your business. However I note that many of them just do not fully understand the operation...
Cities for digital nomads If you’re one of the lucky few who have the good fortune to work from anywhere around the world, or you just go take a break to travel, even just...
Social networks continue to evolve day after day, these developments have allowed old trends of social media is still in full swing and bring the digital age to another level. Today, it is common...
The market for applications and services based on geolocation are getting increasingly greater relevance and are becoming a very interesting option for marketing campaigns both large and small and medium enterprises (especially those that...
A few years ago organizations valued their presence in the digital realm as a commendable initiative, an element of added value to your business plan, but not indispensable. In no time, it stopped being...
New technologies have created a new world. A world that has broken with many traditions that in the past formed the basis of societies. Hierarchies, authority and command centers have been decentralized. Now, thanks...
There are hundreds of websites offering delicious gifts and professionals to capture the email. If you know the power of email marketing, you too will have created a powerful magnet lead to offer it...
What is happening with fashion bloggers? Most successful bloggers fashion nowadays, this activity started as a mere hobby. Over the years, the industry Indefinite blogs, has established its place in fashion, not only as...
Today, the business world assumes that online marketing is a necessary tool for project success. There is talk of media resources, digital platforms and even the most appropriate strategies in either case. It is...
He has written extensively about Email Marketing. It is said to be one of the best online strategies that want to forge a close relationship with its customers. However, no one told you about...
Search ads are directly dependent on the interaction of users with the search engine for ads to run The consumer must provide cooperation for search ads are really successful, in other words, you must...
The video to display, in an entertaining way, almost any content we want to reach our users. But we can draw the match to have audiovisual material on our site goes far beyond. Here...
It is widely recognized the benefits of a good marketing strategy video – video best captures the attention of consumers. Increase the time spent on the website promoting SEO influences the purchase decision, find...