The phrase “If you’re not in google, you do not exist” becomes more and more important. The search engine par excellence has become the place to which all consumers access to find all kinds...
Amazon has started selling furniture online including sofas, chairs, tables, carpets, etc. All these products belong to the Amazon Basics brand, but it also offers many other products in other segments. The white brands...
When it comes to the creation of links, doing so with the user in mind without putting all the focus on the positioning needs in Google, allows you to visualize the websites as they...
One more year, Black Friday arrives with a lot of energy. The brands have been preparing their marketing strategies for weeks and in many cases they have been implementing them for days. This year...
The search engine most used on the Internet has recently undergone an update in which now, searches made by users will yield results based on their location. In this way, Google is changing the...
Imagine clicking on a video you want to watch only to be greeted by an unwarranted invitation to an online game. You could also be immersed in reading a blog and get startled by...
The Spanish International Institute of Digital Marketing (IIEMD) offers three free online courses in Digital Marketing, Community Manager and SEO. In addition, it has the recognized Master of Digital Marketing Online with Google Certification...
Increase the visibility of your products and services by running a product testing campaign on SeedingUp SeedingUp is one of the best known companies to carry out marketing campaigns with influencers at the International...
For a couple of years Netflix and Facebook executives have held meetings and because Facebook’s plans to fund television programs have been taking shape, many wonder if both companies work together in this segment....
Last April 19 Spotify announced that students will be able to register on their platform for half the usual price. That is, they offer a 50% discount. This new plan has been launched in...
The digital world is constantly changing. So too, the digital advertising industry has been constantly reinventing itself in search of ever greater impact on audiences, greatly improving the possibilities of monetization of publishers’ advertising...
In life there are often things you can do that will have outsized returns. We say these items possess a lot of leverage because by making a small amount of effort, you can have...
One of the main advantages of online marketing versus traditional marketing is the ability to measure the results of campaigns almost in real time and in a very reliable way. But, depending on the...
Doing a simple Internet search under the term marketing all seems to be focused from a rather cold and distant point but this is not so, much less. On the one hand it is...
Something common in digital marketers to be so immersed by the digital world, is that many times we lose sight of the offline world. That’s right, and I have to tell you that there...
